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Digitally Irresistible

Oct 11, 2021

David Wasserman is a leader in Product Marketing and Sales Enablement at NICE, a global provider of next-gen digital customer experience technology enabling companies like iQor to maximize the operational efficiency of front-line employees who are responsible for customer interaction. In this episode, we discuss three reasons iQor selected NICE as our technology partner in workforce management (WFM) solutions.  

iQor was previously managing a significant percentage of its customer care teams across our 50+ contact centers on a workforce management solution but some employees could not easily be scheduled because of system limitations and scaling issues. Meanwhile iQor was adding thousands of employees per year, increasing pressure on our WFM capabilities.  

When the pandemic disruption occurred more than 18,000 thousand iQor employees suddenly became work-at-home employees, putting more pressure on our WFM capabilities.   

iQor searched for a WFM solution that would address the obvious pain points of size and scale, while also providing mobile access and improved reporting for supervisors and managers. iQor selected NICE as our enterprise level WFM solution.   

David is in the portfolio marketing group, responsible for brand storytelling helping customers have better engagement with NICE solutions and enabling sales teams to articulate the brand story clearly allowing customers to understand how NICE solves their business problems.

Workforce Management is a system that 1) allows for maximum operational efficiency, ensuring the right amount of people are staffed at the right times to deliver customer experience, and 2) ensures that agents are engaged, allowing for a smooth work-life balance. 

When selecting a new WFM solution to address the pain points described earlier, we determined three primary criteria for partner selection. 

A Centralized & Unified WFM Solution 

When iQor moved thousands of employees to a work-at-home model, all the traditional peer-to-peer interaction was shifted from in-person to virtual. We needed to extend the as-usual capabilities for agents to be happy. One essential element of contact center agents’ morale is the ability to manage their schedules. When agents want more time scheduled or time off for vacation, the NICE WFM mobile app provides agents 24/7 access. The system decides the best time for agents to work and to take time off, and it does so in an employee friendly way.  

Managing thousands of front-line agents for iQor clients is complicated. We are managing millions of interactions between agents and customers in many different circumstances around the globe. The WFM system must be capable of understanding customer experience outcomes and forecasting outcomes allowing iQor to manage our business efficiently and meeting the KPIs we need to meet for our clients.  

WFM Should Provide a Platform for RPA 

We needed robotic process automation (RPA) to allow employees to eliminate mundane tasks so they can work on value added tasks. The pandemic accelerated the need for agents to handle customer interactions in higher quantities and often under emotional circumstances. Enabling agents to eliminate “cut and paste” activities is key to empowering agents to handle meaningful customer engagements at a higher level of helpfulness for more timely results. ‘WFM-as-a-Service’ powered by NICE enables iQor to leverage the NEVA Robotic Automation Platform to identify manual data tasks that can be automated to improve employee and customer satisfaction.  

RPA drives improved efficiency of contact agents’ time while relieving stress. The job becomes more of a knowledge job and it is more fulfilling to the agent. WFM and RPA have enabled both customers and agents to have a more satisfying experience. 

Should Enable iQor to Deliver WFM as-a-Service 

iQor delivers a service that is in demand known as Workforce Management as a Service (WFMaaS). Partnering with NICE enables us to leverage their platform by adding our inhouse expertise in customer care delivery for clients who don’t want to manage their own contact center operations. This allows iQor to enter into new client relationships through WFMaaS, as well as to expand existing client relationships.  

iQor Wins Judges Choice Award from NICE  

Each year NICE puts on the Interactions Live (virtual) event inviting its 25,000 customers around the globe. In May 2021, the winning organizations were recognized for driving innovative customer interactions resulting in next-gen, digital customer experiences. iQor received a Judges Choice Award for successful deployment of NICE’s enterprise-wide solution across 200+ clients, 21,000 employees, 50 global contact centers, and a sizable and growing work-at-home platform during the pandemic.  

What David Wasserman Does for Fun

David combines fitness and his vegan diet to create a healthy and enjoyable lifestyle which he points out is very gratifying in pandemic times. 

Learn more about NICE workforce management solutions.

Learn more about iQor digital customer experience capabilities. 

Read the blog post here.

Watch the video here.